Coffee Label Packaging Design

Happy New year! Kickstart your creative journey with our first design contest of 2025 on Packaging Label design. The contest is open to everyone and a fantastic way to add designs to your portfolio, have your work reviewed, featured on our YouTube channel and win prizes.

How to enter?

  1. Read the design brief here  (also further down on this page)
  2. Submit your designs here before Friday 7th February 2025
  3. Join our YouTube livestream on Tuesday 11th February 2025 to see the winners*
*We will be doing a live review on the design submissions and up to 3 winners will be announced live on our YouTube Channel at 2pm GMT on Tuesday 11th February 2025

Source Image 1, 2, 3

Here is some more information about the contest:

The Brief:

Coffee packaging label 

  • Product Name: Aloha Sunrise Blend
  • Company Name: Hawaiian Bliss Coffee 

  • Tagline: “From the Slopes of Paradise”

  • Hawaiian Bliss Coffee is a family-run coffee roaster specializing in premium 100% Kona coffee sourced from lush volcanic slopes of Hawaii.

    They need a packaging label for their flagship product: "Aloha Sunrise Blend." This is a medium roast coffee celebrated for its smooth, nutty flavor with subtle notes of honey and tropical flowers.

Visual Style

Design a visually stunning coffee label that captures the tropical elegance of Hawaii and stands out on shelves while conveying the premium, artisanal quality of the coffee. 

Size & Dimensions

Choose one you prefer

1. For a Standard Flat Coffee Bag -
4 inches wide x 6 inches tall (10.16 cm x 15.24 cm)

2.  For a Stand-Up Pouch (Resealable Bag) - 
 4 inches wide x 5 inches tall (10.16 cm x 12.7 cm)

3. For a Wrap-Around Label (360° design)
10 inches wide x 4 inches tall (25.4 cm x 10.16 cm)

Target Audience

Affluent coffee enthusiasts (ages 25–50)

Deliverables:

You can submit up to 3 entries. Simply put all designs into one PDF (max 10 Mbytes). (details of how to submit included below.) 

Deadline:

Friday 7th February 2025

Click here to access the Milanote board for some useful references to kick start your creative ideas


The Prizes

1st Place

  • Being featured on our YouTube channel and on our website.

2nd Place 

3rd Place

  • Being featured on our YouTube channel and on our website.

Contest sponsored by:

Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Our entire team at Yes I'm a Designer have been using Milanote to organize all of our projects since 2020.


Submit Your Designs using the form below!

  • Apply the final design to mock-ups, flat-lays and lifestyle shoots.

  • Please also submit sketches for us to see your original concept and thinking process.

  • You can submit up to 3 entries.  Simply put all designs into one PDF (max 10 Mbytes).

We can't wait to see your awesome designs.

Winners will be announced
live on our YouTube Channel

We will do a live review of the design submissions
and reveal the winners.
We can't wait to your awesome designs.

Subscribe to our channel to be notified  

Disclaimer : 

*During the live review, all participants receive general feedback on how to improve their work. Due to time restraints we may not be able to give individual attention to all submissions

Creatives participating in this contest retain full ownership of their work. The purpose of this contest is to help you become more creative and add some new work to your portfolio.


Find out more about all our
past Open Design Contests here!


About the author 

Shumi Perhiniak

Shumi is a self-taught graphic designer and illustrator who has worked for Toni&Guy, Renaissance Learning, Baker Ross, and many others.

Additionally, she owned a brick-and-mortar stationery shop selling her art prints and now sells wholesale to retailers and online shops under the brand name www.herdesignworld.com.

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